United States, South Africa, Thailand, and Scotland Set to Shine at IGTM 2025 in Cannes

Starting October 2025, the Palais des Festivals et des Congrès, located in Cannes, France, will host the International Golf Travel Market (IGTM) from the 20th to the 23rd. During this event, attendees from various locations around the globe will partake in the opportunities that come with active participation in golf tourism. Rather than focusing solely on tourism, attendees will have the chance to make connections, expand their networks, and share knowledge with one another.

This Premier Market will act as the forum where golf tour operators and travel agents will meet with golf resorts that have been pre-qualified regarding their destinations, resorts, and courses. Any, if not all, of the attendees will have the opportunity to work in coordination with one another in the hopes of establishing new working connections.

Objective of the Event

The International Golf Travel Market (IGTM) is dedicated to fostering growth within the golf tourism sector by providing a highly focused, business-driven environment. The event’s primary objective is to connect golf destinations, resorts, and courses with pre-qualified golf travel agents and tour operators through pre-scheduled meetings. This ensures that both exhibitors and buyers can maximize their time and forge meaningful business relationships.

IGTM aims to help participants discover new golf products, explore emerging destinations, and gain valuable industry insights. By offering a platform for networking, knowledge exchange, and collaboration, IGTM plays a pivotal role in shaping the future of golf tourism while promoting sustainability and eco-conscious practices within the industry.

An Exclusive Golf Travel Experience

Since its inception in 1998, IGTM has offered the golf tourism industry a platform for productive face-to-face meetings and interactions. The event caters specifically to the needs of the golf travel sector, allowing buyers and exhibitors to connect, share business strategies, and explore new opportunities. The IGTM event moves to a different global location each year, enhancing its appeal and broadening its international reach.

The 2025 edition promises an extraordinary experience, with over 1,300 industry leaders expected to attend. Exhibitors will showcase a range of golf products, from luxurious resorts to exclusive golf experiences, while buyers will have access to the latest trends and offers in the golf tourism market. Whether you’re looking to expand your network or discover new destinations, IGTM provides a perfect environment for growth.

Networking Opportunities for Professionals

For many industry professionals, IGTM has proven to be the best platform for establishing long-term business relationships. The event is strategically designed to create a seamless experience, where exhibitors and buyers can engage in pre-scheduled meetings that are tailored to their business needs. This arrangement makes IGTM a must-attend event for anyone looking to stay ahead in the competitive golf tourism market.

According to post-event surveys, a remarkable 90% of exhibitors reported meeting the right buyers for their company, while 82% of buyers were highly satisfied with their participation. This high satisfaction rate speaks volumes about the quality of interactions and the business outcomes that IGTM facilitates.

Industry Insights and Trends

Beyond the business meetings, IGTM offers attendees the chance to stay up-to-date with emerging trends in the golf travel sector. As an attendee, you’ll gain access to valuable industry insights, ranging from sustainability practices to innovative golf travel solutions. This knowledge-sharing aspect sets IGTM apart from other industry events and allows professionals to make informed decisions for their future ventures.

Sustainability: A Key Focus

IGTM 2025 also places a strong emphasis on sustainability. The event is committed to supporting the global shift towards net zero emissions in the events industry. As a founding member of the Net Zero Carbon Events initiative, RX (Reed Exhibitions) aims to reduce its greenhouse gas emissions by 50% by 2030, with a target of reaching net zero by 2040. This sustainable approach is integrated into all aspects of IGTM, from event planning to delivery, ensuring a responsible and future-focused experience for all attendees.

A Platform for Exposure

IGTM offers exhibitors valuable exposure to leading international publications in golf, travel, and lifestyle. This provides an ideal opportunity for brands and destinations to increase their visibility in the global golf tourism market. Through media partnerships, IGTM helps exhibitors gain maximum coverage and reach a broader audience, boosting their brand recognition.

Brief About Exhibitors

IGTM 2025 will feature an impressive lineup of exhibitors from across the globe, including renowned golf resorts, tour operators, and destination marketing organizations. Mount Juliet, Ireland’s iconic golf resort, will highlight its world-class facilities and rich cultural experiences, building on its recent role as a host of the Irish Open. Rovos Rail, South Africa’s luxury rail company, will present its exclusive golf tours, blending adventure with luxury travel.

Visit Cyprus, representing the Mediterranean island’s golf tourism offerings, will showcase its diverse courses and world-class resorts. Other notable exhibitors include Tourism Ireland, Tourism Scotland, and emerging golf destinations in Asia and Latin America. These exhibitors will present unique travel experiences, showcasing sustainable tourism practices, innovative golf packages, and new golf products aimed at enhancing the golfing experience worldwide. IGTM 2025 offers these exhibitors a prime platform to connect with buyers, network with industry leaders, and promote their offerings to an international audience.

Media Partners and Coverage

IGTM benefits from strong media partnerships with leading golf, travel, and lifestyle publications, ensuring extensive pre-event promotion and on-site coverage. Media partners such as Today’s Golfer, the UK’s most popular golf magazine, offer insights into the latest golfing trends and destination offerings. Sporting Insights contributes valuable research and data on the golf market, while Ultratravel showcases high-end travel and luxury golf experiences.

These media outlets help extend IGTM’s reach, increasing visibility for exhibitors and ensuring global coverage. The support of these renowned publications elevates the event, offering attendees and participants greater exposure and a platform to share their products and services with a broader audience. Through strategic media coverage, IGTM continues to reinforce its position as the leading event for golf travel professionals.

Why Attend IGTM 2025?

• Networking with the Best: Meet with leading golf travel buyers and suppliers from around the world.
• Discover New Opportunities: Explore new destinations and innovative golf products from all corners of the globe.
• Gain Industry Knowledge: Stay updated with the latest trends and best practices in the golf tourism market.
• Sustainability: Join the global effort to make golf travel more sustainable by supporting net-zero initiatives.
• Exclusive Access: Enjoy an exclusive, invitation-only environment for serious business discussions.

How to Attend

Travelers and professionals interested in attending IGTM 2025 can secure their place by visiting the official IGTM website, where they can find all the necessary details about registration, venue information, and travel tips for the event. The Palais des Festivals et des Congrès in Cannes is easily accessible from the Nice Côte d’Azur Airport, with several transport options available to get to the venue.

For those planning their trip to Cannes, the event organizers also provide a variety of accommodation options, ranging from luxurious hotels to more affordable choices. Visitors are encouraged to book early to ensure they secure the best rates and enjoy a smooth experience.

Overview

As for the unique IGTM auctions, there’s no auction like it elsewhere in the world preferential treatment in an award winning destination that comes with a red-hot economic development plan.

With the economic plan done in partnership with Business Events Australia, it further strengthens the need for a destination such as Port Douglas that provides these advantages paired seamlessly with holistic budgets.

Workshops, networking, and a chance to advocate for a winning economic plan, all these things within the Port Douglas destination create the perfect climate to unwired with a carefully balanced growth plan modern Australia truly commits to.

image source : igtm linkedin

The post United States, South Africa, Thailand, and Scotland Set to Shine at IGTM 2025 in Cannes appeared first on Travel and Tour World