Tourism Ireland Joins With French Travel Professionals in Lyon, Rennes, and Nantes with ‘Lunch & Learn’ Events: New Updates

Tourism Ireland is making a strong push to attract more French tourists to the island of Ireland with a series of ‘Lunch & Learn’ events held in Lyon, Rennes, and Nantes. These events are designed to foster valuable relationships between Irish tourism businesses and French travel agents and tour operators, providing a platform for networking, learning, and collaboration.

A Unique Opportunity for Networking and Promotion

The ‘Lunch & Learn’ sessions are more than just informative presentations—they provide a dynamic networking environment where representatives from Irish tourism businesses can interact directly with French professionals. By participating in these events, Irish companies aim to not only showcase their services but also strengthen their ties with French travel agents, who play a key role in directing visitors to Ireland.

During the events, attendees will be treated to presentations highlighting the various offerings of the island of Ireland, from cultural landmarks and scenic landscapes to culinary experiences and hospitality. The aim is clear: to inspire French travel agents and tour operators to include more of Ireland in their travel packages for the upcoming years, particularly for 2026.

Tourism Ireland’s ‘Lunch & Learn’ Events in Lyon, Rennes, and Nantes:

Highlighting the Strength of Tourism Partnerships:
- How Tourism Ireland’s ‘Lunch & Learn’ Events Are Strengthening the Bonds Between Irish Tourism Providers and French Travel Professionals
- Building Stronger Partnerships: The Impact of ‘Lunch & Learn’ Events for French Travel Agents Promoting Ireland in 2026
Focus on Networking and Collaboration:
- Exploring the Power of Networking: Irish Tourism Providers Meet French Travel Professionals at ‘Lunch & Learn’ Events
- A Closer Look at How ‘Lunch & Learn’ Events in Lyon, Rennes, and Nantes are Shaping Future Travel to Ireland
Promote the Destination – Ireland:
- Discover Ireland: Tourism Ireland’s Strategic Roadshow to Inspire French Travel Agents for 2026
- French Travel Professionals to Explore the Best of Ireland at ‘Lunch & Learn’ Events in Lyon, Rennes, and Nantes
Emphasizing Growth Potential in the French Market:
- Unlocking New Growth in the French Travel Market: Ireland’s ‘Lunch & Learn’ Events in Lyon, Rennes, and Nantes
- Tourism Ireland’s Bold Strategy for 2026: How French Travel Professionals are Shaping the Future of Irish Tourism
Incorporating Unique Offerings of Irish Tourism Companies:
- Showcasing Ireland’s Best: How ‘Lunch & Learn’ Events Introduce French Travel Professionals to Unique Irish Tourism Offerings
- Irish Tourism Businesses Connect with French Travel Agents: A Sneak Peek into Ireland’s Diverse Travel Experiences at ‘Lunch & Learn’ Events
Impact and Long-term Prospects:
- Looking Ahead: How ‘Lunch & Learn’ Events in France Are Setting the Stage for a Booming Tourism Industry for Ireland in 2026
- tourism Ireland’s ‘Lunch & Learn’ Events – A Long-term Strategy for Attracting More French Tourists to the Emerald Isle
Exploring the Role of Networking in Tourism Growth:
- The Role of Networking in Tourism: What French Travel Agents Learned from Ireland’s ‘Lunch & Learn’ Events
- From Lyon to Nantes: How Tourism Ireland’s ‘Lunch & Learn’ Events Are Shaping the Future of Irish Tourism

Expanding Ireland’s Reach in France

The focus of these events is on building lasting partnerships that will enhance Ireland’s visibility in France. By working closely with French travel professionals, Tourism Ireland hopes to increase the number of French tourists visiting the island in the years to come.

Ana Luis, Tourism Ireland’s Trade Partnership Manager for France, expressed her enthusiasm for the events, stating, “We are thrilled that so many influential French travel agents and tour operators are taking the time to meet with our Irish partners. This roadshow is an excellent opportunity for our tourism partners to showcase their products and secure a larger portion of the French market for 2026 and beyond.”

Key Irish Tourism Businesses Present

A wide array of tourism businesses from across Ireland are attending the events in Lyon, Rennes, and Nantes. Each company brings a unique offering, ranging from tours and experiences to accommodations and local products. These businesses include:

Abbey Group – Providing a variety of unique and immersive Irish experiences.
Doolin Ferry – Offering scenic boat tours of the Wild Atlantic Way.
Holiday Ireland Hotels – Specializing in high-quality accommodations across Ireland.
Killary Fjord Boat Tours – Providing guests with a chance to explore the breathtaking Killary Harbour.
Lough Ree Distillery – Showcasing some of Ireland’s finest whiskey.
NearyNógs Stoneground Chocolate – Offering locally crafted artisanal chocolate.
Sneem Hotel – A charming hotel in the heart of County Kerry.
Tailor-Made Tours – Customizing travel experiences to suit every type of visitor.
Vintage Tea Trips – Offering nostalgic vintage tours with afternoon tea.

Strengthening Ties for Future Growth

Tourism Ireland’s efforts are part of a broader strategy to boost Ireland’s tourism sector by tapping into new markets and reinforcing its presence in established ones. The French market, in particular, is seen as a key area for growth. With its rich culture, stunning landscapes, and world-renowned hospitality, Ireland is already a popular destination for French tourists. However, these ‘Lunch & Learn’ events are designed to take that popularity to new heights by building stronger relationships with French professionals in the travel sector.

The networking and promotional aspect of these events is essential for ensuring that Irish businesses secure more exposure in the French market. By engaging directly with French travel professionals, Irish companies are in a better position to understand market demands, tailor their offerings accordingly, and ultimately attract more visitors from France.

Promising Future for Irish Tourism in France

As the tourism industry in Ireland continues to rebound, the ‘Lunch & Learn’ events are just one of the many ways Tourism Ireland is working to boost its global outreach. With the French market showing strong potential for growth, these events play a critical role in ensuring that Irish tourism businesses remain top of mind for French travel agents when planning future travel itineraries.

With a focus on building relationships and fostering partnerships, the ‘Lunch & Learn’ events in Lyon, Rennes, and Nantes have set the stage for a promising future for Irish tourism in France, with a continued emphasis on collaboration and growth. As 2026 approaches, Tourism Ireland is determined to secure its position as a must-visit destination for French travelers.

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