Hong Kong Tourism Board Unveils “Summer Fun” — Half-Price Tickets and More

If you’re planning your next group trip or family vacation, now is the perfect time to book that flight to Hong Kong!

Hong Kong remains a top holiday destination for Filipinos, and this summer it offers even more reasons to visit! The Hong Kong Tourism Board (HKTB) has launched the “Hong Kong Summer Fun” campaign, offering over HK$20 million (around P150 million) in retail and dining discounts, plus a series of events citywide until August 31.

Pixar Summer Fest All Star Showcase photo credit Hong Kong Disneyland Resort

Here’s a quick cheat sheet of what you can score on your next trip:

Unlock 50% Off Hong Kong’s Most Iconic Attractions Before You Even Fly

Planning a trip is already exciting, and now you can enjoy instant VIP discounts before packing! HKTB has partnered with Trip.com and Ctrip to offer exclusive “Summer Getaway Packs” that reduce ticket prices by half.

To join, just book a stay at a participating Hong Kong hotel through Trip.com or Ctrip with a minimum single-night booking of HK$1,500 (about P11,250) for travel dates from July 1 to September 14. Once activated, you’ll receive a 50% discount on 19 major city attractions and transit lines. The best deals in the initial wave include:

Up to 50% off on Round-trip Standard Cable Car Ticket by Ngong Ping 360
Up to 50% off on Essential Ticket by Big Bus Tours
30% off on Sha Tin Racecourse & Happy Valley Racecourse F&B Experience + Guided Tour by The Hong Kong Jockey Club

Travelers should note that these vouchers are limited and distributed on a first-come, first-served basis. The initial batch was released yesterday, June 15, and is quickly running out. If you miss this, mark your calendar for the last major voucher release on July 14, 2026.

Collect Multiple Rewards Across Town

Once you arrive between July 1 and August 31, 2026, collect digital cash rewards and enjoy exclusive store freebies with your phone. HKTB has launched extensive retail and dining deals across the city that help you make your money go further.

Scan for Summer Instant Rewards as you shop (up to P3,850)

Visit any of the 100 participating mega-malls across the city, such as K11, SOGO, Times Square, IFC Mall, and the Hong Kong International Airport. Scan the campaign QR codes with your e-wallet app to instantly receive random digital cash vouchers worth up to HK$500 (about P3,850), which can be used immediately at stores showing the Alipay+ logo.

Stack exclusive mall freebies

In addition, more than 150 exciting merchant offers will be available across participating malls. Highlights include:

T Town / Kai Tin Shopping Center / Temple Mall / Lok Fu Plaza – Enjoy HK$100 off upon spending HK$500 at SKECHERS
MegaBox – Enjoy an extra 30% off at the i.t Outlet;
AIRSIDE – FREE admission Ticket to the “The Cha Chaan Teng Codex — Tales of Invisible Designs” exhibition;
The Peak – Enjoy 15% off all regular-priced menu items at Bubba Gump
Central Market – Redeem a premium butterfly pastry gift box for HK$58 upon spending HK$200 or above at Imperial Patisserie;
Festival Walk – Buy-one-get-one-free ice rink offer at Glacier and complimentary 2D movie tickets at Festival Grand Cinema;
Mira Place – Enjoy HK$100 off upon spending HK$400 at Mira Dining;
Nina Mall – Enjoy bonus gaming tokens with an HK$200 purchase, receiving an additional
HK$140 at Jumping Gym;

The Ultimate Food Trip: HK$ 1 and HK$10 Hot Picks

Bubble Planet HK (Credit Exhibition Hub Bank Images)

Perhaps the most exciting part of the summer campaign is the dining lineup. By registering on the Discover Hong Kong digital travel platform, you can unlock these limited, first-come, first-served promos:

HK$1 for a selected flavor of Abalone Bites (12 pcs) at On Kee (original price HK$99)
HK$1 for a Winter Melon Pastry (Wife Cake) at Kee Wah Bakery (original price HK$12)
HK$10 for Big Mac® at McDonald’s (original price from HK$25.5)
HK$10 for BBQ Pork with Egg and Rice at Men Wah Bing Teng (original price HK$72)
Buy 1 Get 1 Free Black Pearl Tasting Menu at Chinesology (original price HK$3,054)
Buy 1 Get 1 Chef’s signature Tasting Set at restaurants under the Lubuds group, including Sushi
Zushi & Toriten (original price HK$588 for one)

A Packed Summer Lineup: What to See and Do

Beyond the shopping savings, the Events Capital of Asia is also hosting massive, world-class events perfect for families, friends, and solo travelers:

Pixar Summer Fest at Hong Kong Disneyland (June 12 – August 31)

Visit the happiest place on earth to see the all-new 8-minute nighttime show featuring glowing drones, fountains, and giant inflatables. Cool off at the “Pixar Water Play Street Party!” and meet beloved characters from Inside Out, Toy Story, and Turning Red. This new show premieres before the resort’s signature “Momentous” nighttime spectacular.

Sun Life Hong Kong International Dragon Boat Festival (June 19 – July 1)

Get ready with your flags and cheers, as Team Philippines competes against 220 international teams across Victoria Harbor! For the first time, the Tsim Sha Tsui waterfront transforms into a vibrant 13-day celebration featuring a Dragon Boat Food Lane, a lively Beer Garden, and a special Minions & Monsters photo installation.

Pandastic Summer Birthday Celebration at Ocean Park (June 26 – August 31)

Join the city’s massive birthday celebration for Hong Kong’s favorite twin pandas, Elder Sister Jia Jia and Little Brother De De, as they turn two! Don’t miss your chance to pose with the giant panda installation at the main entrance. Enjoy all six cherished giant pandas as they come to life as lively, fun-filled characters, showcasing their playful and adorable personalities.

Design Ah! Exhibition at M+ Museum (June 27 – January 10)

M+_Design Ah! Exhibition neo _Installation view (Photo-Keisuke Kitamura)

Ideal for a rainy day or a creative pause, this family-friendly, highly engaging exhibit features hands-on games and audiovisual zones that uncover the hidden design secrets of everyday objects. Visitors can explore familiar activities like walking, eating, and sitting from fresh angles, sparking curiosity and generating many surprising “Ah!” moments.

Bubble Planet Hong Kong at Kai Tak Cruise Terminal (starting June 29)

Enter a surreal, multi-sensory dreamworld! This acclaimed immersive experience turns simple bubbles into a vast interactive playground with glowing digital art, optical illusions, and giant ball pits. It’s the perfect summer spot where adults can relive childhood and families can capture their best vacation photos!

Start planning your Hong Kong trip. For the latest event listings for “Hong Kong Summer Fun” and “Summer Deals”, visit: discoverhongkong.com/.