Amari Don Muang Airport Bangkok, Amari Buriram, and Amari Phuket Set for Major Refurbishment by ONYX Hospitality Group

ONYX Hospitality Group has unveiled plans for a major refurbishment of its key properties, Amari Don Muang Airport Bangkok, Amari Buriram, and Amari Phuket. This strategic upgrade aims to provide modern and elevated guest experiences, ensuring each hotel remains competitive in the rapidly evolving Southeast Asian hospitality market. The initiative is part of ONYX’s broader strategy to cement its position as a leading hospitality management company in ASEAN.

What Does the Refurbishment Include?

The refurbishment will cover various aspects of each property, from structural improvements to modernising amenities, to enhance guest satisfaction. At Amari Don Muang Airport Bangkok, the upgrade will be comprehensive, including the redesign of guestrooms, the lobby, fitness centre, and dining outlets. A major highlight of the renovation will be the opening of Prego Don Muang, a renowned Italian restaurant brand that has built a legacy of culinary excellence.

Amari Buriram will undergo a full transformation as well, with the introduction of Prego Buriram, offering authentic Italian dining experiences in a region known for its sports venues and local attractions. Similarly, Amari Phuket, located on the famous Patong Beach, will see a redesign aimed at delivering a more premium resort experience. The renovation will focus on creating larger, more comfortable guestrooms that cater to international leisure travellers seeking spacious, luxurious accommodations.

Why is ONYX Hospitality Group Investing in These Renovations?

ONYX Hospitality Group is committed to elevating its brand and ensuring that it stays ahead of market trends. The upcoming renovations are part of the company’s long-term vision to enhance guest experiences and strengthen its market position in Southeast Asia. These upgrades will align with the evolving needs of today’s travellers, who seek both comfort and connectivity in their accommodations.

As ONYX continues to build its reputation as a leading hospitality management company, it recognises the importance of maintaining competitive properties that offer outstanding value to guests. The refurbishments at Amari Don Muang, Amari Buriram, and Amari Phuket will help the Group maintain its competitive edge in the Southeast Asian hospitality market.

Where Are These Properties Located and What Makes Them Unique?

The locations of the three properties offer exceptional advantages. Amari Don Muang Airport Bangkok benefits from its prime location adjacent to Don Mueang International Airport, making it an ideal choice for transit passengers, MICE travellers, and tourists heading to international destinations. The renovation will offer a refreshed guest experience tailored to business and leisure travellers who value both convenience and comfort.

Amari Buriram is situated in a prime location near major sports venues and cultural attractions in Southern Isan, positioning it as a key destination for both domestic and international visitors. With the introduction of Prego Buriram, the hotel will also serve as a culinary hub, adding to the appeal for both leisure and business travellers alike.

On the other hand, Amari Phuket stands out as a premier resort on the globally renowned Patong Beach. Known for its serene environment and proximity to vibrant dining venues and activities, Amari Phuket’s refurbishment will elevate the resort experience, making it an even more attractive option for international tourists.

When Will the Renovations Take Place?

The upgrades to Amari Don Muang Airport Bangkok and Amari Buriram are scheduled to take place between mid-2025 and mid-2026. These projects are expected to take about one year each, allowing for minimal disruption to operations. The transformation of Amari Phuket will begin in 2027, with the design phase already underway. The phased approach ensures that each property can remain operational and continue to serve guests throughout the renovations.

How Will These Renovations Impact ONYX Hospitality Group’s Business?

The renovations will play a crucial role in reinforcing the Amari brand’s competitive position in the region. As the flagship brand of ONYX Hospitality Group, Amari currently operates 16 properties, with a solid average occupancy rate across its portfolio. The investment in these refurbishments will ensure that the brand remains relevant and appealing to both domestic and international markets.

The upgrades are also in line with the Group’s vision to become the leading hospitality management company in ASEAN. With a focus on creating exceptional guest experiences and investing in sustainable business growth, ONYX aims to provide high-quality services that meet the demands of the modern traveller.

These renovations will also enhance ONYX’s overall competitiveness, broadening its appeal to a wider range of customer segments, from business travellers to leisure tourists. By addressing the diverse needs of guests, the Group is positioning itself for sustained growth in the highly competitive Southeast Asian hospitality market.

A Commitment to Excellence in Hospitality

The major renovations planned for Amari Don Muang Airport Bangkok, Amari Buriram, and Amari Phuket underscore ONYX Hospitality Group’s ongoing commitment to excellence. With these upgrades, ONYX is setting a new benchmark for guest experience and operational efficiency in the region. The investments not only improve the properties but also reinforce the Group’s position as a leader in Southeast Asian hospitality, catering to the evolving demands of today’s discerning travellers.

These refurbishment projects are expected to significantly enhance the appeal and value of each property, while attracting a wider audience and strengthening ONYX Hospitality Group’s long-term growth prospects in the competitive hospitality market.

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