Air France-KLM Flying Blue tops global airline loyalty rankings by point.me

Air France-KLM Flying Blue ranked #1 globally in point.me’s 2025 airline loyalty study, followed by American Airlines AAdvantage and Alaska Airlines Mileage Plan.

 

Air France-KLM’s Flying Blue program has once again been named the world’s best airline loyalty program, according to the second annual Airline Loyalty Program Rankings released by point.me, a rewards travel search platform.

The study independently evaluated 59 global airline loyalty programs across eight categories, using a combination of data-driven analysis and expert review. Flying Blue retained its number one position for the second consecutive year, followed by American Airlines AAdvantage, which rose from sixth to second place, and Alaska Airlines Mileage Plan, which advanced from seventh to third.

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Point.me’s rankings are informed by more than 22 million annual searches and over 500 million results generated on its platform. The evaluation examined both qualitative and quantitative aspects of loyalty programs, including ease of earning points, redemption rates, award availability, customer service, and policies on holds, changes, and cancellations.

According to point.me, the analysis reflects how loyalty programs perform in real-world practice, rather than just how they are marketed. This approach provides travelers with a practical framework for assessing the actual value of their loyalty participation.

Top 10 Airline Loyalty Programs in Europe

Rank

Program

Score

Global
Rank

2024
Rank

1

Flying Blue

92.38

1

1

2

Virgin Atlantic Flying Club

81.25

4

4 (tie)

3

The British Airways Club

76.38

6

4 (tie)

4

Aer Lingus AerClub

53.50

19

13

5

Finnair Plus

51.13

20 (tie)

18

5

Miles and More

51.13

20 (tie)

24

7

Club Iberia Plus

50.88

23

27

8

Aegean Miles+Bonus

48.50

25

21

9

SAS EuroBonus

47.25

28

23

10

TAP Miles&Go

40.88

33

30

Industry reactions

Benjamin Lipsey, President of Flying Blue and Senior Vice President of Customer Loyalty at Air France-KLM, welcomed the recognition. “We are pleased to top the rankings released today by point.me. By harnessing the power of point.me, Flying Blue broadens its reach, captivating travelers and fostering loyalty, even among those who have yet to experience our airline firsthand.”

Point.me highlighted that many travelers struggle to extract full value from airline loyalty points. Adam Morvitz, Founder and CEO of point.me, said: “Getting real value from airline loyalty points is often significantly harder for passengers than it needs to be. These rankings draw on our team’s expertise and deep data-led insights, empowering travelers to make strategic decisions about where to invest their loyalty.”

Top Ten Airline Reward Programs Globally 

Rank

Program

Score

2024 Rank

1

Flying Blue

92.38

1

2

American Airlines AAdvantage

87.63

6

3

Alaska Airlines Mileage Plan

82.38

7

4

Virgin Atlantic Flying Club

81.25

4 (tie)

5

United MileagePlus

79.88

3

6

The British Airways Club

76.38

4(tie)

7

Air Canada Aeroplan

72.38

2

8

JetBlue TrueBlue

69.88

9

9

Emirates Skywards

68.75

11

10

Qatar Airways Privilege Club

67.38

8

Best performing loyalty programs by region 

Region

Program

North America

American Airlines AAdvantage

Europe

Flying Blue

Latin America (LATAM)

Avianca lifemiles

Middle East & Africa

Emirates Skywards

Asia/Oceania

Cathay Pacific Asia Miles / Singapore Airlines KrisFlyer (tie)

Trends in loyalty program performance

The results show that airlines are actively refining their loyalty offerings in response to traveler demand. American Airlines’ sharp rise to second place, along with Alaska Airlines’ jump into the top three, suggests that program improvements around redemption flexibility and customer engagement are being recognized by passengers.

Tiffany Funk, Co-Founder and President at point.me, described the ranking as more than a leaderboard. “It’s a roadmap for loyalty programs to drive genuine value for current and prospective customers,” she explained. “When we see a program like American Airlines jump from sixth to second place, it shows that airlines are listening and evolving their approach in the market.”

Implications for the travel industry

For travel trade professionals, the report underscores the growing influence of loyalty programs as competitive differentiators. With customer expectations around ease of redemption and service transparency increasing, airlines are under pressure to adapt programs that go beyond earning points to delivering tangible value.

The complete findings and methodology are available in point.me’s full report, World’s Best Airline Rewards Programs.

The article Air France-KLM Flying Blue tops global airline loyalty rankings by point.me first appeared in TravelDailyNews International.

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