AIM Group and Fandango Club sign a strategic partnership to redefine event industry paradigms

MILAN – AIM Group International and Fandango Club announce a strategic partnership that will transform the industry by combining planning, creativity and engagement into a unique, integrated offering.

Following years of collaboration on institutional, corporate and consumer projects, the two companies have decided to combine their strengths. AIM Group brings extensive experience in managing complex events, as well as an innovative, technology-focused and strategic consulting approach. Fandango Club is renowned for its ability to create original formats and content that engage increasingly broad communities.

The partnership stems from the shared goal of responding more effectively to the needs of a transforming market – one that increasingly spans multiple sectors and demands flexible, multidimensional solutions capable of generating impact. Together, AIM Group and Fandango Club are building an open and collaborative ecosystem that offers a unique value proposition in terms of both scope and depth by combining authentic content, rigorous planning, and creative power.

“With Fandango Club, we aim to go beyond traditional models and offer the market a single partner capable of guiding brands and institutions through evolving experiences, grounded in solid insights and integrated management,” says Gianluca Scavo, CEO of AIM Group International.

“Our backgrounds are different, but it is precisely this contrast that makes us complementary. Together, we can provide solutions that didn’t exist before and help the entire industry move towards new quality and innovation standards,” adds Marco Moretti, President of Fandango Club.

While maintaining full operational independence, the two companies are introducing structured collaboration models that enable them to jointly tackle increasingly complex projects in Italy and abroad by combining vision, creativity and flawless execution.

AIM Group International is a global, multi-service and everchanging company, which leads the way on conferences, events and communication, since 1960. Events, Communication, Consultancy: three talented teams interact and work together to design experiences, ideas and solutions. Offices are in Barcelona, Bratislava, Brussels, Budapest, Florence, Lisbon, Madrid, Milan, Porto, Paris, Prague, Rome, Vienna.

The Campus Fandango Club brings together companies controlled or participated in by Fandango Club S.p.A., creating an ecosystem that integrates the entire live communication and branded entertainment chain. Each phase, from strategy to creativity and from on/offline communication to technological innovation, is managed in-house by our companies. We deliver bespoke projects for multinationals and brands from every sector, as well as trade fair and digital formats that are renowned for their creativity and spectacle. We provide comprehensive strategic consultancy services, offering a single point of contact who can meet the challenges of an ever-changing market and transform each project into a memorable experience that strengthens brand identity.

The article AIM Group and Fandango Club sign a strategic partnership to redefine event industry paradigms first appeared in TravelDailyNews International.

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